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Video starts at 19:32
Channel
Interviewed Person
Guillermo Rauch
"The difference between knowing that word and not knowing it is getting that style into that beautiful triangle that he created."
"Knowing how things work under the hood is going to be very important because you're going to be able to influence the model and make it follow your intention a lot better."
"The model outputs more accessible code than what I wrote. It follows the accessibility guidelines better than I did, because it just knows everything."
"With the last model, it took me maybe 10, 15 prompts? With the most recent model, it took me two prompts."
"A single person can do the job of a hundred different people in a hundred different specializations."
One of our users yesterday submitted feedback. (instrumental music) They were saying, "v0 is like a super genius five-year-old PhD with ADHD." I'm not going to oversell this. It knows everything about everything, but it has these sparks of brilliance. How do you think things are going to change for product managers, for product teams? People could be more full stack. Imagine a designer that can ship a fully baked product, a product manager that can prototype and ship to production. We shouldn't put limits on ourselves and what we can build, and what we can ship,
and what we can dream about making possible on these web surfaces. A lot of people are wondering, "What happens to engineers? Should I learn how to code?" A lot of the programming jobs to be done that used to be specializations, I think, are going away, in a way. They're translation tasks, but knowing how things work under the hood is going to be very important for you because you're going to be able to influence the model and make it follow your intention a lot better. We hear this word taste all the time, in terms of building taste, people are always like, "How the hell do I do that?" Taste, sometimes I think we think of as this inaccessible thing that,
"Oh, that person was born with taste." I see it as a skill that it can develop. I think is extremely important to try lots of products. We have one of our internal operating principles as increasing exposure hours. Try to quantify how much time you expose yourself to watching how people use your products and you'll develop that muscle. Where do you think the biggest change is going to happen? We need to stop talking about AI at some point. I just see a future where
AI becomes synonymous with software. We build software and we use software to build software. Today my guest is Guillermo Rauch. Guillermo is the founder and CEO of Vercel, which, amongst other things, makes a product called v0, which has become one of the most popular AI website building tools in the world. He's also a legendary engineer and contributor to open source. He's created some of those popular JavaScript frameworks in the world like Next.js and Socket.IO. He's both a builder and is building a product that's going to change the way we all build products in the future. This episode is incredible. If you want to really understand how product development is
going to change with the rise of AI and what skills you should be focusing on right now, I highly recommend you keep listening. If you enjoy this podcast, don't forget to subscribe and follow it in your favorite podcasting app or YouTube. Also, if you become a yearly subscriber of my newsletter, you get a year free of Linear, Notion, Superhuman, Perplexity Pro, and Granola. Check it out at lennysnewsletter.com.
With that, I bring you Guillermo Rauch. This episode is brought to you by WorkOS. If you're building a SaaS app, at some point your customers will start asking for enterprise features like SAML authentication and SCIM provisioning. That's where WorkOS comes in, making it fast and painless to add enterprise features to your app. Their APIs are easy to understand so that you can ship quickly and get back to building other features. Today, hundreds of companies are already by WorkOS, including ones you probably know like Vercel, Webflow and Loom. WorkoOs also
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for Auth0 and supports up to one million monthly active users for free. Check it out at WorkOS.com to learn more. That's workos.com. This episode is brought to you by Vanta. When it comes to ensuring your company has top-notch security practices, things get complicated