Vercel Professional Services and AI SEO | Dom Sipowicz | THE NEXT GEN WEB PODCAST #18

This is something that that I think will be fairly interesting for uh for our audience to hear about. You've got SEO and you've got AI SEO. So on the top here you have keyword and here you have question. Can the this model trust your website? Will your website be trustworthy? Okay, you want to be there. You want to do the the the solution. There's no solution right now. We we have our team member uh he's actually quite of a celebrity in Spanish speaking world. There are only 75 people in this world on this planet that that that hold this award and Goni who is doing those

workshops is one of them for example. [Music] [Applause] [Music] [Applause] [Music] Welcome in the next gen web episode where we explore performance web innovation and architecture. Today with me again we have Domovich from Vercel

and Igor my colleague who is software engineer. I myself will be the host. I'm head of delivery in blacity. So today we'll explore a little bit of the versal culture of versal services and we will see where those topics will get us. So hello again Dom. Nice to have you again. And um one thing that we wanted with eager to touch upon is the spectrum of Vercel services things that enterprise

clients or maybe independent developer or startups can expect from Vercel. This is something that that I think will be fairly interesting for uh for our audience to hear about. Yeah, thank you for having me again. Uh it was it's pleasure. Right. So uh maybe I'm just going to talk about my team uh because last time we talked about uh Vercel quite a lot and products maybe this time we're going to focus on the team. I I want to share that professional services it's it's not very

visible from outside. So what we do uh obviously we work with uh enterprise customers only uh those are page engagements like we touched base on this migrations e-commerce. So what we do is that audits for all the projects in a different stages of the project uh life cycle of this migration for example. So we have three uh three kind of audits code review audit web performance audit

and usage audit. Uh it depends on on the project. It depends on the needs and focus for uh for example when you're halfway through the migration you you probably want to have code review audit to and then um as an NexJS expert we can tell you what are the best practices what are the rendering and caching strategies uh and uh deliver full comprehensive audit from the code perspective web performance it's actually from the outside not

necessarily nextjs or deployed to Vercel we do an audit it from the outside that focus on web performance. Uh and then usage is when you want to optimize the spending and this is sometimes what uh what enterprises want to do. Uh so that's audits. We also have in our team workshops uh which is uh really great on the beginning when you identify in this discovery phase uh that the gap is in your development team. Let's say you you used to be in Angular shop

and you want quickly speed up with the Next.js foundations or other kind of workshops. My team have uh really good uh people with expertise and we and we do those hands-on workshops. So for example, we we have our team member uh he's actually quite of a celebrity in Spanish speaking world. And this is really interesting because I'm not sure if uh you're aware there are something